The Real LOL Club · Community Campaign

IT’S
RAINING
BEN.

A community of Bens, falling from the sky. The Council of Bens is a real, growing, CIC-backed community movement — and this is their cultural moment. It’s going to be one unforgettable day.

37.1KInstagram Followers
6.7KTikTok Followers
1Content Sponsor · Category Exclusive
20 June2026 · Skydive Langar
What this is

NOT A
STUNT.
A SYSTEM.

Underneath the humour is a community movement that has already translated online attention into real-world fundraising, global press coverage and cause-led action.

They’ve climbed Ben Nevis. They raved outside Big Ben. They’ve put people onto the stem cell register. They run on belonging, absurdity and genuine emotional sincerity — a combination that gets shared.

It’s Raining Ben is a charity skydive and community day built for participation, content and social spread — not passive logo placement. Real output.

Why it works

BUILT ON
THREE
ADVANTAGES.

Most stunts are manufactured. This one has foundations. Three reasons this campaign holds up — and why the right brands will want in.

01 — Community Infrastructure

Real People,
Already Here

1,650 members across 71 group chats. A CIC behind it. DJ Mag and Skiddle coverage on record. This is a functioning community with an existing press trail and infrastructure that activates in the real world.

02 — Proven Mobilisation

They’ve Done
It Before

Ben Nevis climbs. A rave in front of Big Ben. Fundraising that’s cleared £2,000 in a single push. The group shows up when it counts and brings a hyped audience with it.

03 — Content That Travels

Built for
Short-Form

Anticipation, nerves, costumes, jump footage, landings, crowd reaction, DJs, aftermath, charity reveal. Every beat of this day is a clip. The format doesn’t need a content strategy — it is one.

What happens

THE DAY.

The Event

Charity Skydive
& Community Day

A team of Bens and friends jump out of a plane for charity, while the wider community turns the day into something bigger than the jump itself. DJs, spectators, supporter energy, pre-jump nerves, post-landing release — and a built-in reason for people to film, share and talk about it. Skydive Langar, 20 June 2026.

Skydive Langar20 June 2026Live MusicCommunity Day
The Cause

Charity-Led,
Community-Built

The Council of Bens has already raised money for Mind, Ben’s Centre and YoungMinds. It’s Raining Ben continues that. Cause-led framing is baked into the campaign — giving the content an emotional dimension that pure stunts can’t manufacture and making the sponsor part of something with genuine stakes.

Charity FundraisingMental HealthPositive Impact
The partnership

CONTENT
PARTNER,
NOT LOGO
CLUTTER.

One sponsor. Category exclusive. The brand becomes part of the story — not a badge on the side of it.

Video Output

1–2 edited recap videos — full event narrative, cut for reach. Optimised for the platforms where The Council of Bens already has an audience.

Social Content

5 social-first clips formatted for Reels and TikTok — jump footage, community moments, reaction content, behind-the-scenes beats and charity reveal.

Photography

High-quality event photography bank — usable across all brand and campaign channels with no additional licensing friction.

Integration

Category exclusivity throughout — your brand is the only one in your sector across all content, comms and event presence. Plus optional behind-the-scenes capture.

Track record

THIS ISN’T
THEIR FIRST
RODEO.

The Council of Bens has built a surprising amount of public-facing proof before this campaign even begins.

Press Coverage

DJ Mag &
Skiddle

DJ Mag covered the Ben Nevis pop-up rave fundraiser. Skiddle reported the 2025 push — 30+ participants, over £1,500 raised at time of publication, with the prior year clearing over £2,000.

Community Infrastructure

CIC-Backed
Movement

COBWOB Community Interest Company, company number 16691158. Not a loose social page with ambitions — a formally structured entity built around community benefit, fundraising and culture.

Cause-Led Activations

Raving Outside
Big Ben

They staged a rave outside Big Ben that helped get people onto the stem cell register — following a fellow Ben’s leukaemia diagnosis. That’s not a stunt. That’s a community mobilising around something that matters.

The community exists.
The hook is ready.

We’re looking for brands who want to show up properly — inside the moment, not stuck on the sidelines.

Get started

STEP
FORWARD.

It’s Raining Ben offers partners the chance to become part of a genuinely distinctive community moment — built for reach, participation, fundraising and social-first output.
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